Listen on: 
Engagement doesn’t fail in healthcare because patients “don’t care.” It fails because care is often designed as if people are purely rational—when in reality, decisions are shaped by emotion, stress, context, and cognitive overload, especially in the moments that matter most. In this episode of the Human Resilience Podcast, hosts Bob Gold and Shelley Schoenfeld explore the real drivers of behavior change and why follow-through breaks down outside of clinical settings.
They unpack the limitations of traditional engagement models and introduce a more effective, science-backed approach grounded in behavioral design and step-by-step activation. The conversation also connects these insights to today’s healthcare landscape, where scalable, between-visit support is essential and engagement plays a direct role in outcomes, value-based care, and long-term health.
Listen and Learn:
- Why traditional engagement strategies fail to reflect how people actually make decisions
- How behavioral science can influence adherence and long-term outcomes
- What “meeting people where they are” looks like in real-world care
- How engagement impacts value-based care, reimbursement, and outcomes
- If this conversation resonates, share it with a colleague responsible for outcomes.
Hosts:
- Bob Gold, Chief Behavioral Technologist, GoMo Health
- Shelley Schoenfeld, Chief Strategist, GoMo Health
