Beyond the Patient: Personalizing Healthcare for Real Life

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Healthcare has evolved dramatically over the past century, but one expectation has remained constant: people want healthcare experiences that feel personal.

In this episode of the Human Resilience Podcast, Bob Gold and Shelley Schoenfeld are joined by Annie Hewitt, professor, author, and expert in population health, health consumerism, and healthcare personalization, to explore what it really means to design care around how people live, what they value, and how they make decisions—not just how healthcare systems are structured.

Together, they discuss why whole-person care requires more than simply treating the patient. It requires understanding the person’s preferences, beliefs, values, support systems, and the many factors that influence behavior outside the clinical setting.

Listen and learn about:

  • Why “compliance” and “adherence” are no longer enough—and why personalization is essential
  • Moving beyond the patient to understand the whole person, including caregivers and support systems
  • The growing role of health consumerism and rising expectations for healthcare experiences
  • How technology can amplify, rather than replace, human relationships in healthcare

Better outcomes aren’t created in the exam room alone. They’re shaped in the moments between visits, where people make decisions, build confidence, and manage their health in real life.

Hosts

  • Bob Gold, Founder and Chief Behavioral Technologist, GoMo Health
  • Shelley Schoenfeld, Chief Marketing and Client Services Officer, GoMo Health

Guest

  • Anne M. Hewitt, Professor, Author, and Expert in Population Health, Health Consumerism, and Healthcare Personalization

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