BehavioralRx™ The Science of Population Health

In-The-Moment Motivation, Influence and Action

Today’s consumers are constantly on the go – managing multiple personal and professional priorities.  This lifestyle calls for an adaption to consumer engagement so people can make in-the-moment decisions and take immediate action.  GoMo Health has the solution for in-the-moment customer engagement by means of a unique methodology and platform — BehavioralRx™.

BehavioralRx™ The Science of Population Health uses proven psychological techniques and influences people’s instinctive behavioral and emotional attributes — including trust, credibility and reciprocity — to motivate in-the-moment actions.  Through an invite from the M.E.D.I.A. (Media-Entertainment-Digital-Information-Analytics) Special Interest Group, a sub-group of The Executive Forum — www.executive-forum.org — Bob Gold, CEO of Gold Group Enterprises, and Shelley R. Schoenfeld, Managing Director of 24K Creative, will be presenting the BehavioralRx™ approach to consumer engagement on Thursday, March 10^th.

For more information about BehavioralRx™or additional customer engagement solutions, please contact Shelley R. Schoenfeld at sschoenfeld@gold-group.com.