June 19, 2020 (Asbury Park, NJ) – GoMo Health has announced a collaboration with Jeff Lefko Books, a healthcare communications company focused on health-related short stories that teach parents, caregivers and children important lessons about self-care and esteem, and lay the foundation for lifelong physical and psychological care management and self-empowerment.
Jeff Lefko Books will build upon the traditional print-based storytelling approach to meet healthcare organizations’ needs in both print and digital formats. Extending the momentary reach of hospital-branded traditional print books into a bridged communication to digital outreach, this partnership will further extend the sponsoring hospital’s brand to the female head of household decision-maker target audience, with the goal of increased patient retention and communication post-discharge; proactively addressing potential post-discharge complications and medical and emergency department readmissions.
The integration of the GoMo Health Personal Concierge into Jeff Lefko Books’ collection enables the seamless introduction of a virtual care coordinator that offers interactive and personalized guidance for patients through their healthcare journey.
“Now more than ever, healthcare delivery has an increased responsibility to adapt to on-demand patient needs,” said Bob Gold, Chief Behavioral Technologist, GoMo Health. “The integration of our virtual healthcare concierge into Jeff Lefko Books’ current health and life lesson stories enables sponsoring hospitals and health systems a creative pathway to continue to remotely connect with parents, empowering them with a go-to resource as they begin the new journey of parenting and family caretaking.”
The collaborative effort will initially focus on improving maternal and child health outcomes, nurturing parents, caregivers and children’s physical, psychological, language, and literacy development using BehavioralRx®, GoMo Health evidence-based behavioral engagement method that leverages cognitive and psychological techniques to encourage and empower patients to activate their own self-care.
About GoMo Health® (www.gomohealth.com)
GoMo Health® delivers digital therapeutic solutions that integrate psycho-social care and resources to create a more precise and personalized physical and behavioral care plan. These population health management programs reduce costs, improve outcomes, increase satisfaction, and collect evidence-based e-PRO data necessary to maximize value-based reimbursements. GoMo Health uses a proprietary science, BehavioralRx®, The Science That Heals, to build trust and credibility to motivate higher levels of reciprocity and actions that result in increased human resiliency. In partnership with health care organizations worldwide, GoMo Health delivers this highly scalable solution, Concierge Care®, for the management of high-risk, chronic, and complex conditions, enabling better self-management and healthy decision making.
About Jeff Lefko© Books (www.jefflefko.com/)
Jeff Lefko Books provides customized books for healthcare organizations to address healthcare initiatives that deliver valuable health information such as pre and postnatal care. With a range of stories with different themes, Jeff Lefko Books offers a keepsake that supports healthcare initiatives to reduce post-discharge readmissions and patient complications with the delivery of important compliance information. Both print and digital versions of each book offer the story, along with custom healthcare details.