CARE MESSAGES™
Engage with your patients or members when it matters most
Offer a dynamic approach to patient engagement through personalized content delivery
By creating “conversations” between individuals and their clinical care team, Care Messages are designed to deliver content via text (SMS) or email that can include, links to deep content pages, videos, surveys, or more. Through powerful API integration, Care Messages can even initiate a live chat or telehealth video conferences.
One-Way
Push Messaging
Sent to participants on a predefined schedule, or on-demand, and do not require a response; These messages may include links to additional web-based content, videos, multimedia, or surveys & feedback.
Action
Messaging
Action Messages are sent to participants on a predefined schedule and request an “action” or response. These responses may be a yes/no answer or a scale of 1-10 depending on the question. Additional messages may be sent to participants if they do not respond to the original request.
Patient-Initiated
Messaging
These messages are requested by the participant on-demand and can deliver specifically requested support based on keyword triggers. For example, a participant could request a joke to make them smile, random healthy recipe, or a music track to improve their mood.
69% of US consumers
appreciate getting texts or emails from healthcare providers.
Source: Kentico Global Survey
Patients that use Care Messages
enjoy the benefits of:
Care Messages are right for your organization if your needs include
Scheduled or on Demand
Created scheduled campaigns and regimens or send messages on demand.
Alerts & Reminders
Send alerts and reminders based on specific goals, variables, or user actions.
Personalization Variables
Ensure every message is personalized to the individual receiving it.
Shortlink Tracking
Use our built-in link shortener for click tracking and engagement measurement.
Personal URLs (PURLs)
Take personalization and engagement tracking with personal URLs
Reporting & Analytics
Collect data on campaign messaging, subscriber databases, interaction, user engagement, and more.
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