In-the-moment engagement at member’s fingertips
Members can text in a simple keyword to receive the specific content that will help them at that moment.
PEER: An excerpt of a success story from an anonymous peer.
SMILE: A joke or feel good message to make them smile.
FENCE: A motivational message and a reason why they should attend, for days when they are “on the fence.”
MOOD: A motivational message for when they are feeling down, depressed, or angry.
SPIRIT: Faith-based, spiritual content.
HALT: Messages focus on redirecting negative behavior when you are hungry, angry, lonely, or tired.
RELAX: Messaging focused on behavioral health stigma.
SONG: Members can text in to receive a link to a feel-good song.