Project Description
Improving quality and compliance scores
A non-profit, community-based health insurance program in South Texas, Driscoll Health Plan came to GoMo Health with the challenge of improving patient engagement and compliance for children and adolescents.
| CLIENT OVERVIEW | |
|---|---|
| Website | driscollhealthplan.com |
| GoMo Health Solutions | Personal Concierge™ |
| Cognitive Techniques | BehavioralRx® |
Goals
Increase well care visit compliance for children and adolescents by visiting a primary care physician.
Increase member engagement, interaction, and retention.
Crafting a patient-centric approach
Over the course of one year, Driscoll Health Plan launched a Personal Concierge™ program that provided patient education twice monthly to the member population and their caregivers. The program reminded them to complete their annual visits, provide notification of community events, and deliver general health and wellness tips.
Concierge Care is a part of Driscoll’s overall patient-centric approach to providing quality care which led to the MCO topping the charts in Texas for STAR and CHIP well care visits in the child and adolescent categories.
GoMo Health leveraged its proprietary emerging science, BehavioralRx, the science of precision health, to build the program and determine the engagement strategy, approach and content delivered.
The following behavioral and cognitive techniques were applied:
Suggestion Technology / Intervening at the right time
Conditioning Technology / Reinforcing target behavior
Reduction Technology / Persuading through simplifying
Tailoring Technology / Persuasion through customization
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